About me

Designer with a solid foundation
and a digital vision

More than 15 years of experience developing visual systems for companies, institutions, and startups. From individual editorial pieces to complete digital environments, with strategic insight and technical expertise.

Jesús Luna Marín
Professional profile

Who I am and what I offer

I am a graphic designer with more than 15 years of experience in corporate communications and digital environments. I have worked on editorial projects, brand identity, digital marketing, audiovisual production, and web development, always with the same approach: that design should serve a specific purpose, not just look good.

My unique value lies at the intersection of design and technology. I can collaborate directly with development teams, understand a project's technical limitations, and propose visual solutions that can be implemented. I'm not a developer, but I'm also not a designer who simply hands over files and waits for results.

Based in Madrid since 2016. I work in-person, hybrid, or remotely. Native Spanish speaker; C1 level in English.

15+ years of experience
2 working languages
∞ eagerness to learn
Location Madrid, Spain
Availability Immediate · In-person / Hybrid
Languages Spanish (native) English (C1 — high)
Primary specialty Digital Communication & Marketing
Contact jesus.luna@gmail.com
Download full CV
Tools and skills

What tools do I use?

I don't list tools just for the sake of listing them. I've used every single one listed here in real projects with concrete results.

Diseño & Producción
Adobe Illustrator Adobe Photoshop Adobe InDesign Adobe Acrobat Pro CorelDRAW Figma DaVinci Resolve Premiere Pro
Web & Digital
HTML5 CSS3 WordPress Joomla Mailchimp Mailerlite Email HTML Basic PHP
IA & Workflow
Claude (Anthropic) Gemini ChatGPT HeyGen Python Trello Google Workspace
High-level expertise — daily use in production
Intermediate level — commonly used in projects
Actively in development
How I work

From listening to delivering

Every project starts from the same place: understanding before designing. This process isn't rigid; it adapts to the context, the budget, and the people involved.

Assessment and diagnosis

Before using any tools, I make sure I understand the business, the problem, and the specific goal. What needs to be communicated, to whom, and through which channels.

Analysis and planning

I define the actual scope of the project, the most appropriate tools, and the next steps. I anticipate problems before they arise in production.

Execution and delivery

I develop customized, stable, and functional solutions. I deliver production-ready files that are well-documented and designed to allow the client to operate independently.

In progress

What I'm learning right now

I'm not mentioning this to show that I'm learning. I'm mentioning it because I'm already using it in real projects and in the creation of this very portfolio.

Figma · Design systems

Active

Transition to Figma as the primary interface design tool. Focus on components, variables, and scalable design systems.

In progress 65%

Python · Automation

Active

Workflow automation and development of visual tools. Already in production: the interactive application for Empys was developed entirely in Python.

In progress 45%

Applied generative AI

Active

Advanced use of language models such as Claude, Gemini, and ChatGPT to accelerate production, solve logical problems, and build more efficient workflows. Includes prompt engineering and agent development.

In progress 75%

Am I a good fit for what you're looking for?

Check out my work or contact me directly. I'll respond within 24 hours.

View projects Contact