About

A designer with a solid foundation
and a digital vision

Over 15 years of experience developing visual systems for companies, institutions, and startups. From individual editorial pieces to complete digital environments, combining strategic insight with technical expertise.

Jesus Luna Marin
Professional profile

Who I am and what I offer

Soy diseñador gráfico con más de 15 años de experiencia en comunicación corporativa y entornos digitales. He trabajado en proyectos editoriales, identidad de marca, marketing digital, producción audiovisual y desarrollo web, siempre con el mismo enfoque: que el diseño responda a un objetivo concreto, no solo que se vea bien.

My unique value lies at the intersection of design and technology. I can collaborate directly with development teams, understand a project's technical constraints, and propose visual solutions that can be implemented. I'm not a developer, but I'm also not a designer who simply hands over files and waits for results.

Based in Madrid since 2016. I work in-person, in a hybrid format, or remotely. Native Spanish speaker; C1 level in English.

15+ years of experience
2 working languages
∞ eagerness to learn
Location Madrid, Spain
Availability Immediate · In-person / Hybrid
Languages Spanish (native) English (C1 — high)
Main specialty Digital Communication & Marketing
Contact jesusluna@gmail.com
Download full CV
Tools and skills

That I use at work

I don't list tools just for the sake of listing them. I've used every single one listed here in real projects with tangible results.

Design & Production
Adobe Illustrator Adobe Photoshop Adobe InDesign Adobe Acrobat Pro CorelDRAW Figma DaVinci Resolve Premiere Pro
Web & Digital
HTML5 CSS3 WordPress Joomla Mailchimp Mailerlite Email HTML Basic PHP
IA & Flujo de trabajo
Claude (Anthropic) Gemini ChatGPT HeyGen Python Trello Google Workspace
High-level expertise — daily use in production
Intermediate level — commonly used in projects
Currently in development
My approach to work

From listening to delivery

Every project starts from the same place: understanding before designing. This process isn't rigid; it adapts to the context, the budget, and the people involved.

Listening and diagnose

Before I start using any tools, I make sure I understand the business, the problem, and the specific goal. I need to know what you need to communicate, to whom, and through which channels.

Analisys and planning

I define the actual scope of the project, the most appropriate tools, and the next steps. I anticipate problems before they arise in production.

Execution and delivery

I develop custom, stable, and functional solutions. I deliver production-ready files that are fully documented and designed to enable clients to operate independently.

In progress

What I'm learning now

I'm not mentioning this to show that I'm learning. I'm mentioning it because I'm already using it in real projects and in the creation of this very portfolio.

Figma · Design Systems

Activo

Transition to Figma as the primary interface design tool. Focus on components, variables, and scalable design systems.

In progress 65%

Python · Automation

Activo

Workflow automation and development of visual tools. Already in production: the interactive application for Empy's was developed entirely in Python.

In progress 45%

Applied generative AI

Activo

Advanced use of language models such as Claude, Gemini, and ChatGPT to accelerate production, solve logical problems, and build more efficient workflows. This includes prompt engineering and agent development.

In progress 75%

Am I what you're looking for?

Check out my work or contact me directly. I'll get back to you within 24 hours.

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